:root {
  --yellow: #ffe900;
  --pink: #e4007f;
  --ink: #151417;
  --soft-ink: #2a282d;
  --paper: #fbfaf3;
  --mist: #ebe7dc;
  --sage: #dbe4d3;
  --blue: #d9e7ee;
  --rose: #f3d7e3;
  --muted: #6f6a68;
  --line: rgba(21, 20, 23, 0.12);
  --shadow: 0 24px 60px rgba(21, 20, 23, 0.14);
  font-family: Arial, Helvetica, sans-serif;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  background: var(--paper);
  color: var(--ink);
  margin: 0;
}

a {
  color: inherit;
  text-decoration: none;
}

button {
  font: inherit;
}

.site-header {
  align-items: center;
  backdrop-filter: blur(18px);
  background: rgba(251, 250, 243, 0.88);
  border-bottom: 1px solid var(--line);
  display: flex;
  justify-content: space-between;
  left: 0;
  padding: 18px clamp(18px, 5vw, 64px);
  position: sticky;
  right: 0;
  top: 0;
  z-index: 20;
}

.brand-mark {
  background: var(--pink);
  color: var(--yellow);
  display: inline-flex;
  font-weight: 900;
  letter-spacing: 0;
  line-height: 1;
  padding: 9px 12px 8px;
}

.nav-action,
.button,
.contact-panel a {
  align-items: center;
  border-radius: 999px;
  display: inline-flex;
  font-weight: 900;
  justify-content: center;
  min-height: 48px;
  padding: 0 20px;
}

.nav-action,
.button.quiet {
  border: 1px solid var(--ink);
}

.button.primary,
.contact-panel a:first-of-type {
  background: var(--pink);
  color: var(--yellow);
}

.hero,
.brief,
.interactive,
.contact,
footer {
  margin: 0 auto;
  max-width: 1240px;
  padding-left: clamp(18px, 5vw, 64px);
  padding-right: clamp(18px, 5vw, 64px);
}

.hero {
  align-items: center;
  background:
    linear-gradient(115deg, rgba(255, 233, 0, 0.14), transparent 32%),
    linear-gradient(145deg, #fffdf5 0%, #f3f0e7 52%, #edf5f4 100%);
  border: 1px solid rgba(21, 20, 23, 0.1);
  box-shadow: 0 28px 70px rgba(21, 20, 23, 0.08);
  display: grid;
  gap: clamp(34px, 6vw, 82px);
  grid-template-columns: minmax(0, 1fr) minmax(340px, 0.78fr);
  margin-top: clamp(18px, 3vw, 34px);
  min-height: min(760px, calc(100svh - 74px));
  padding-bottom: clamp(42px, 6vw, 78px);
  padding-top: clamp(38px, 6vw, 74px);
  position: relative;
}

.hero::before {
  background:
    linear-gradient(90deg, rgba(21, 20, 23, 0.05) 1px, transparent 1px),
    linear-gradient(rgba(21, 20, 23, 0.035) 1px, transparent 1px);
  background-size: 64px 64px;
  content: "";
  inset: 0;
  mask-image: linear-gradient(90deg, transparent, #000 16%, #000 84%, transparent);
  opacity: 0.7;
  pointer-events: none;
  position: absolute;
}

.hero::after {
  background:
    linear-gradient(90deg, transparent, rgba(228, 0, 127, 0.11), transparent),
    linear-gradient(90deg, transparent, rgba(255, 233, 0, 0.18), transparent);
  content: "";
  height: 100%;
  left: -30%;
  mix-blend-mode: multiply;
  opacity: 0.55;
  pointer-events: none;
  position: absolute;
  top: 0;
  width: 44%;
  animation: softSweep 13s ease-in-out infinite;
}

.hero-copy,
.truth-console {
  position: relative;
  z-index: 1;
}

.ambient-field {
  inset: 0;
  overflow: hidden;
  pointer-events: none;
  position: absolute;
}

.ambient-field span {
  animation: dataRail 11s ease-in-out infinite;
  background: rgba(21, 20, 23, 0.07);
  display: block;
  height: 2px;
  position: absolute;
  transform-origin: left;
}

.ambient-field span:nth-child(1) {
  left: 5%;
  top: 21%;
  width: 34%;
}

.ambient-field span:nth-child(2) {
  animation-delay: -2.4s;
  background: rgba(228, 0, 127, 0.18);
  left: 11%;
  top: 73%;
  width: 26%;
}

.ambient-field span:nth-child(3) {
  animation-delay: -4.8s;
  background: rgba(21, 20, 23, 0.08);
  right: 7%;
  top: 30%;
  width: 20%;
}

.ambient-field span:nth-child(4) {
  animation-delay: -7.2s;
  background: rgba(255, 233, 0, 0.5);
  right: 12%;
  top: 82%;
  width: 28%;
}

.eyebrow {
  color: var(--pink);
  font-size: 0.78rem;
  font-weight: 900;
  letter-spacing: 0;
  margin: 0 0 14px;
  text-transform: uppercase;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1 {
  font-size: clamp(2.8rem, 6.6vw, 6.5rem);
  font-weight: 900;
  line-height: 0.88;
  margin-bottom: 24px;
  max-width: 720px;
}

h2 {
  font-size: clamp(2.05rem, 4.4vw, 4.8rem);
  font-weight: 900;
  line-height: 0.96;
  margin-bottom: 16px;
}

h3 {
  font-size: clamp(1.25rem, 2.2vw, 1.75rem);
  font-weight: 900;
  line-height: 1.05;
}

.hero-copy p,
.interactive-copy p,
.contact-copy p {
  color: var(--soft-ink);
  font-size: clamp(1.04rem, 1.5vw, 1.24rem);
  line-height: 1.68;
  max-width: 680px;
}

.actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 30px;
}

.truth-console {
  background: #ffffff;
  border: 1px solid var(--line);
  box-shadow: var(--shadow);
  overflow: hidden;
  padding: clamp(22px, 4vw, 34px);
  position: relative;
}

.truth-console::before {
  animation: scanline 5s linear infinite;
  background: linear-gradient(90deg, transparent, rgba(228, 0, 127, 0.12), transparent);
  content: "";
  height: 100%;
  left: -60%;
  position: absolute;
  top: 0;
  width: 44%;
}

.console-head,
.lift-top,
.calendar-head {
  align-items: center;
  display: flex;
  justify-content: space-between;
}

.console-head {
  border-bottom: 1px solid var(--line);
  font-weight: 900;
  padding-bottom: 18px;
}

.console-head span {
  color: var(--muted);
}

.score-orbit {
  align-items: center;
  display: grid;
  grid-template-columns: 160px 1fr;
  gap: 22px;
  padding: 28px 0 22px;
  position: relative;
}

.score-orbit svg {
  overflow: visible;
  transform: rotate(-90deg);
}

.track,
.progress {
  fill: none;
  stroke-width: 14;
}

.track {
  stroke: #ebe7dc;
}

.progress {
  stroke: var(--pink);
  stroke-dasharray: 389.56;
  stroke-dashoffset: 389.56;
  stroke-linecap: round;
  transition: stroke-dashoffset 900ms ease;
}

.score-orbit strong {
  display: block;
  font-size: clamp(3rem, 7vw, 5rem);
  font-weight: 900;
  line-height: 1;
}

.score-orbit span {
  color: var(--muted);
  font-weight: 900;
}

.console-bars {
  display: grid;
  gap: 12px;
}

.metric {
  align-items: center;
  background: var(--paper);
  border: 1px solid transparent;
  cursor: pointer;
  display: grid;
  gap: 10px;
  grid-template-columns: 1fr minmax(96px, 160px) 48px;
  padding: 14px;
  text-align: left;
  transition: transform 180ms ease, border-color 180ms ease, background 180ms ease;
}

.metric:hover,
.metric.is-active {
  background: #fff;
  border-color: rgba(228, 0, 127, 0.34);
  transform: translateX(4px);
}

.metric span,
.metric em {
  font-style: normal;
  font-weight: 900;
}

.metric i {
  background: #e8e3d6;
  display: block;
  height: 10px;
}

.metric b {
  background: var(--pink);
  display: block;
  height: 100%;
  transform-origin: left;
  transform: scaleX(0);
  transition: transform 800ms ease;
}

.ticker {
  border-top: 1px solid var(--line);
  display: flex;
  gap: 12px;
  margin-top: 18px;
  overflow: hidden;
  padding-top: 14px;
}

.ticker span {
  animation: tickerFloat 7s ease-in-out infinite;
  background: var(--ink);
  color: white;
  flex: 0 0 auto;
  font-size: 0.75rem;
  font-weight: 900;
  padding: 9px 12px;
  text-transform: uppercase;
}

.ticker span:nth-child(2) {
  animation-delay: -1.6s;
  background: var(--pink);
  color: var(--yellow);
}

.ticker span:nth-child(3) {
  animation-delay: -3.2s;
  background: var(--sage);
  color: var(--ink);
}

.console-note {
  color: var(--muted);
  font-size: 0.92rem;
  line-height: 1.5;
  margin: 22px 0 0;
}

.brief,
.interactive,
.contact {
  padding-bottom: clamp(62px, 8vw, 112px);
  padding-top: clamp(62px, 8vw, 112px);
}

.section-title {
  max-width: 850px;
}

.phrase-grid {
  display: grid;
  gap: 16px;
  grid-template-columns: repeat(3, 1fr);
  margin-top: 34px;
}

.phrase-card,
.lift-card,
.contact-panel {
  border: 1px solid var(--line);
  box-shadow: 0 18px 45px rgba(21, 20, 23, 0.08);
}

.phrase-card {
  background: #fff;
  min-height: 236px;
  padding: 26px;
  position: relative;
  overflow: hidden;
}

.phrase-card::after {
  background: linear-gradient(135deg, transparent 48%, rgba(228, 0, 127, 0.1));
  bottom: 0;
  content: "";
  height: 120px;
  position: absolute;
  right: 0;
  width: 160px;
}

.phrase-card:nth-child(2) {
  background: var(--sage);
}

.phrase-card:nth-child(3) {
  background: var(--blue);
}

.phrase-card span {
  color: var(--pink);
  display: block;
  font-weight: 900;
  margin-bottom: 36px;
}

.phrase-card p {
  color: var(--muted);
  line-height: 1.55;
}

.card-meter {
  animation: meterDrift 4.8s ease-in-out infinite;
  background: var(--pink);
  bottom: 0;
  display: block;
  height: 7px;
  left: 0;
  position: absolute;
  transform-origin: left;
  width: 100%;
}

.phrase-card:nth-child(2) .card-meter {
  animation-delay: -1.4s;
}

.phrase-card:nth-child(3) .card-meter {
  animation-delay: -2.8s;
}

.interactive {
  align-items: center;
  display: grid;
  gap: clamp(34px, 6vw, 78px);
  grid-template-columns: 0.82fr 1fr;
}

.chart-lab {
  display: grid;
  gap: 16px;
  grid-template-columns: repeat(2, 1fr);
}

.lift-card {
  background: #fff;
  min-height: 216px;
  overflow: hidden;
  padding: 24px;
  transition: transform 220ms ease, box-shadow 220ms ease;
}

.lift-card:hover {
  box-shadow: var(--shadow);
  transform: translateY(-6px);
}

.lift-card.wide {
  grid-column: 1 / -1;
}

.lift-top span {
  color: var(--muted);
  font-weight: 900;
}

.lift-top strong {
  color: var(--pink);
  font-size: clamp(1.9rem, 4vw, 2.3rem);
  font-weight: 900;
}

.micro-label {
  color: var(--muted);
  font-size: 0.88rem;
  font-weight: 800;
  line-height: 1.35;
  margin: 8px 0 0;
}

.lift-bars {
  align-items: end;
  display: grid;
  gap: 12px;
  grid-template-columns: repeat(5, 1fr);
  height: 120px;
  margin-top: 28px;
}

.lift-bars i {
  animation: barIdle 3.8s ease-in-out infinite;
  background: var(--ink);
  display: block;
  height: 16%;
  transition: height 500ms ease, background 200ms ease;
}

.lift-bars i:nth-child(2) {
  animation-delay: -0.6s;
}

.lift-bars i:nth-child(3) {
  animation-delay: -1.1s;
}

.lift-bars i:nth-child(4) {
  animation-delay: -1.8s;
}

.lift-bars i:nth-child(5) {
  animation-delay: -2.4s;
}

.lift-card:hover .lift-bars i:nth-child(1) {
  height: 34%;
}

.lift-card:hover .lift-bars i:nth-child(2) {
  height: 52%;
  background: var(--pink);
}

.lift-card:hover .lift-bars i:nth-child(3) {
  height: 76%;
}

.lift-card:hover .lift-bars i:nth-child(4) {
  height: 90%;
  background: var(--pink);
}

.lift-card:hover .lift-bars i:nth-child(5) {
  height: 64%;
}

.line-chart {
  margin-top: 34px;
}

.line-chart path {
  animation: linePulse 4s ease-in-out infinite;
  fill: none;
  stroke: var(--ink);
  stroke-dasharray: 420;
  stroke-dashoffset: 420;
  stroke-linecap: round;
  stroke-width: 8;
  transition: stroke-dashoffset 700ms ease;
}

.lift-card:hover .line-chart path {
  stroke-dashoffset: 0;
  stroke: var(--pink);
}

.spend-split {
  display: grid;
  gap: 16px;
  margin-top: 34px;
}

.spend-split div {
  align-items: center;
  display: grid;
  gap: 14px;
  grid-template-columns: 90px 1fr;
}

.spend-split span {
  color: var(--muted);
  font-weight: 900;
}

.spend-split b {
  animation: spendIdle 4.6s ease-in-out infinite;
  background: var(--ink);
  display: block;
  height: 28px;
  transform: scaleX(0.34);
  transform-origin: left;
  transition: transform 500ms ease, background 200ms ease;
}

.spend-split div:nth-child(2) b {
  animation-delay: -1.7s;
}

.lift-card:hover .spend-split b {
  background: var(--pink);
  transform: scaleX(var(--w));
}

.proof {
  background: var(--ink);
  color: white;
  padding: clamp(66px, 9vw, 110px) clamp(18px, 5vw, 64px);
}

.proof-inner {
  margin: 0 auto;
  max-width: 1110px;
}

.proof .eyebrow {
  color: var(--yellow);
}

.proof-points {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 30px;
}

.proof-points span {
  background: rgba(255, 255, 255, 0.1);
  border: 1px solid rgba(255, 255, 255, 0.18);
  border-radius: 999px;
  font-weight: 900;
  padding: 12px 16px;
}

.contact {
  align-items: center;
  display: grid;
  gap: clamp(34px, 6vw, 84px);
  grid-template-columns: 1fr minmax(320px, 430px);
}

.anchor-alias {
  display: block;
  height: 0;
}

.contact-panel {
  background: var(--rose);
  padding: 18px;
}

.calendar-card {
  background: #fff;
  padding: 24px;
}

.calendar-head {
  border-bottom: 1px solid var(--line);
  margin-bottom: 18px;
  padding-bottom: 18px;
}

.calendar-head strong {
  font-size: 1.5rem;
  font-weight: 900;
}

.calendar-head span {
  color: var(--muted);
  font-weight: 900;
}

.contact-panel a {
  margin-top: 12px;
  width: 100%;
}

.contact-panel a:not(:first-of-type) {
  background: var(--paper);
  border: 1px solid var(--line);
}

footer {
  align-items: center;
  border-top: 1px solid var(--line);
  display: flex;
  gap: 20px;
  justify-content: space-between;
  padding-bottom: 28px;
  padding-top: 28px;
}

footer p {
  color: var(--muted);
  font-weight: 900;
  margin: 0;
  max-width: 640px;
  text-align: right;
}

.reveal {
  opacity: 0;
  transform: translateY(18px);
  transition: opacity 620ms ease, transform 620ms ease;
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  .reveal,
  .lift-card,
  .metric,
  .progress,
  .metric b,
  .lift-bars i,
  .line-chart path,
  .spend-split b,
  .truth-console::before,
  .ticker span,
  .card-meter,
  .ambient-field span,
  .hero::after {
    animation: none;
    opacity: 1;
    transform: none;
    transition: none;
  }
}

@media (max-width: 1500px) {
  .hero,
  .brief,
  .interactive,
  .contact,
  footer {
    max-width: 1160px;
    padding-left: clamp(18px, 4vw, 46px);
    padding-right: clamp(18px, 4vw, 46px);
  }

  .site-header {
    padding-left: clamp(18px, 4vw, 46px);
    padding-right: clamp(18px, 4vw, 46px);
  }

  .hero {
    gap: clamp(28px, 4vw, 56px);
    grid-template-columns: minmax(0, 0.96fr) minmax(320px, 0.78fr);
    min-height: min(690px, calc(100svh - 74px));
    padding-bottom: 44px;
    padding-top: 36px;
  }

  h1 {
    font-size: clamp(2.85rem, 5.55vw, 5.15rem);
    max-width: 640px;
  }

  h2 {
    font-size: clamp(2.1rem, 4.05vw, 4.1rem);
  }

  .hero-copy p,
  .interactive-copy p,
  .contact-copy p {
    font-size: 1.05rem;
    line-height: 1.58;
  }

  .truth-console {
    padding: 20px;
  }

  .score-orbit {
    grid-template-columns: 128px 1fr;
    padding: 22px 0 18px;
  }

  .score-orbit svg {
    width: 128px;
  }

  .score-orbit strong {
    font-size: 3.55rem;
  }

  .metric {
    grid-template-columns: 1fr minmax(86px, 132px) 46px;
    padding: 11px;
  }

  .console-note {
    margin-top: 14px;
  }

  .brief,
  .interactive,
  .contact {
    padding-bottom: 76px;
    padding-top: 76px;
  }

  .phrase-card {
    min-height: 226px;
    padding: 24px;
  }

  .phrase-card h3 {
    font-size: 1.55rem;
  }

  .lift-card {
    min-height: 206px;
  }
}

@media (max-width: 940px) {
  .hero,
  .interactive,
  .contact {
    grid-template-columns: 1fr;
  }

  .hero {
    min-height: auto;
    padding-top: 44px;
  }

  .truth-console {
    max-width: 620px;
  }

  .phrase-grid {
    grid-template-columns: 1fr;
  }

}

@media (max-width: 760px) {
  .site-header {
    position: relative;
  }

  .nav-action {
    white-space: normal;
  }
}

@media (max-width: 640px) {
  .site-header {
    gap: 14px;
    padding: 14px 16px;
  }

  .nav-action {
    font-size: 0.82rem;
    min-height: 42px;
    padding: 0 12px;
  }

  h1 {
    font-size: clamp(2.85rem, 15vw, 4.25rem);
  }

  .actions,
  .chart-lab {
    grid-template-columns: 1fr;
  }

  .button {
    width: 100%;
  }

  .score-orbit,
  .metric,
  .spend-split div {
    grid-template-columns: 1fr;
  }

  .score-orbit svg {
    max-width: 150px;
  }

  .ambient-field span {
    opacity: 0.42;
  }

  .phrase-card span {
    margin-bottom: 34px;
  }

  footer {
    align-items: flex-start;
    flex-direction: column;
  }

  footer p {
    text-align: left;
  }
}

@keyframes scanline {
  0% {
    transform: translateX(0);
  }
  100% {
    transform: translateX(380%);
  }
}

@keyframes pulseDot {
  0%,
  100% {
    transform: scale(0.86);
  }
  50% {
    transform: scale(1.2);
  }
}

@keyframes tickerFloat {
  0%,
  100% {
    transform: translateX(0);
  }
  50% {
    transform: translateX(-22px);
  }
}

@keyframes meterDrift {
  0%,
  100% {
    transform: scaleX(0.34);
  }
  50% {
    transform: scaleX(0.88);
  }
}

@keyframes barIdle {
  0%,
  100% {
    height: 22%;
  }
  50% {
    height: 78%;
  }
}

@keyframes linePulse {
  0%,
  100% {
    stroke-dashoffset: 130;
  }
  50% {
    stroke-dashoffset: 0;
  }
}

@keyframes spendIdle {
  0%,
  100% {
    transform: scaleX(0.38);
  }
  50% {
    transform: scaleX(0.72);
  }
}

@keyframes softSweep {
  0%,
  100% {
    transform: translateX(0);
  }
  50% {
    transform: translateX(240%);
  }
}

@keyframes dataRail {
  0%,
  100% {
    transform: scaleX(0.28);
    opacity: 0.28;
  }
  50% {
    transform: scaleX(1);
    opacity: 0.72;
  }
}